Contemporary electric fires for modern homes

Electric fires have come a long way in recent years. Here’s why it pays to have a fume-free, efficient fire that fits perfectly into a design-led home…

By Jennifer Turner | 17 February 2020

The very latest electric fires combine great looks with great performance

PROMOTIONAL FEATURE

modern fireplace with electric wood effect fire vases and blue led lighting

There was a time when an electric fire wouldn’t be your first choice, but the times have well and truly changed. Contemporary electric fires are efficient, design-led, increasingly realistic and have the versatility to fit into any modern home design…

Burning bright

close up of modern electric wood effect fire

The days of glowing electric bars are long gone. One glance at the Polaris range from Charlton and Jenrick and you’ll see no discernible difference between its ultra-realistic flames and those of a log or gas fire. Why? Attention to detail and utilising the very latest technology. In terms of user-friendliness, today’s electric fires are ahead of the pack. You can fine-tune the fire not just in terms of heat output but, with the Polaris range, the flame colours and speeds, plus the brightness and hue of the ember bed. Look closely and you’ll see that the logs are highly realistic, hand-painted so each is unique and strewn with bark and embers to complete the effect of a real fire.